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The Scary Staff Cost of Getting Your Music Wrong

The cost of getting your in-store background music wrong is frighteningly high. As proven by one ...

Euan McMorrow

Variety is the spice of music

How to get background music that avoid repetition but doesn't go so far it ruins customer experie...

Euan McMorrow

Size Matters

Small format is one of big retail trends in 2024. How does that affect in-store music?

Euan McMorrow

What Does A Store With No Music REALLY Sound Like?

If you're not playing background music, what is it that your customers hear? It's not great!

Euan McMorrow

Just why would you do this to your brand?

When background music is bad and how to make it great.

Euan McMorrow

Don't Take The Risk

Diddy should not have been on Peloton's platform.

Euan McMorrow

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