I talk lots about the music that stores play. However, not playing music is a valid option too.
Maybe you think your customers are classier than the generic music often associated with in-store music, maybe you think of your stores as being like libraries and you want as few distractions as possible.
Maybe you want to save some money.
What does a store that doesn't play music really sound like? It sounds like this
Euan McMorrow is the Managing Director of AVC Music. Want to have a chat? Hit contact us at the top of the page.