When I look back on the creative work the AVC Music team has done over the past couple of weeks, they've spent a lot of time creating Pride playlists for some of our clients.
In a noisy world where every division is amplified to epic proportions, I love that our customers are using music to bring inclusivity and significance to their customers.
When we work on Pride playlists, or music reflecting any group of people, we like to work with those inside our clients' companies who will often have a very personal view on what music will reflect the cause. By doing this the playlists our clients' customers here are richer and more diverse than they would otherwise be.
Something we take great pride in.
Euan McMorrow is the Managing Director of AVC Music. Want to have a chat? Hit contact us at the top of the page.