How to get in-store music right

Euan McMorrow

July 3, 2024

When you're in a store, music surrounds you. Sometimes, it's just there.

That's great if you want to tick a box that says "music playing".

However, for those that are alive to the possibilities, music can be a game-changer in terms of customer behaviour, staff satisfaction and store profitability.

There are four crucial elements that need to combine perfectly to make this magic happen. What are they? And how well does your current music serve you?

Take the three-minute test HERE to find out.

Euan McMorrow is the Managing Director of AVC Music. Want to have a chat? Hit contact us at the top of the page.

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